What We Do
Why We Do It
We believe in the effectiveness of high quality CBD, which is why we design dynamic products with the purest, cleanest ingredients. To us, nothing is more powerful than a person who steps into each day feeling like the best version of themselves.
Who We Are
I'm Nick Hoge, and I founded Aurelian in 2019. About 10 years ago, in my early twenties, I had my first panic attack which came out of no where, a total surprise, and was one of the most frightening things I'd ever experienced. Fast forward a decade, after having mixed results with anti-depressants, anxiety meds, and therapy, when I discovered CBD. It helped almost immediately and brought with it a feeling of well-being. I began to learn more about what made certain CBD products better than others, and I also experienced the differences first-hand.
That finally brought me down the path to discovering organically sourced, full spectrum CBD formulas, that came from clean soil and were completely sun-grown. The difference I felt was palpable. My life began to have an ease and fluidity that was pretty amazing. The issue was, these products were hard to find and the ones that did exist had messaging or branding that didn't appeal to many people.
I thought back to that moment when I had that first panic attack, feeling scared and humiliated, and I saw an opportunity to create a brand that I wish had existed then - one that felt accessible to both men and women, had a sense of inspiration and lifestyle appeal, and that most importantly offered organically sourced, quality products that really worked.
At Aurelian, if we can help more people - whether it’s directly, or indirectly by reaching the other men and women in their lives - to have more open, transparent dialogues of what they’re going through, whether it's in their minds or physical bodies, and to know there’s an all-natural solution that can help, well then that really, truly makes it all worth it.